PR Council

The PR Council is a trade association for PR agencies with a mission to help grow more valued and more valuable firms. I have worked on communications materials for current members, who are primarily senior leaders at PR firms, as well as prospective members and industry partners and friends. In the spring of 2024, we began development on a new website with an enhanced member portal. We worked with an outside team to revamp all existing pages and build in native functionalities that we didn’t have before such as event registration and a resource library.

In addition to the website project, I’ve brought a fresh perspective to the PR Council’s branding and visual assets. My goal has been to help bring the PRC fully into the 2020s with messaging and content that’s highly relevant for members.